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Salary is split by company size rather than one flat range, which makes comparison easier. Local ranges are welcome.
POSITION 08 · Marketing & Ops · Growth Operations
Growth Operations
Find repeatable growth on a limited budget
Growth operators work across acquisition, activation, retention and monetisation, using experiments to find what scales.
Core responsibilities 01 / DUTY
- Break growth targets down by funnel step
- Run acquisition and reactivation campaigns
- Measure CAC, LTV and incremental lift
Required skills 02 / SKILL
Funnel analysisCopy & creativityExperiment designUser segmentationBasic SQL
Who this suits 06 / FIT
- Creative and data-comfortable
- Accepts fast trial and error
FAQ 07 / FAQ
Do operators need analytics?
At minimum funnels, retention and experiment readouts; strategy work is hard without them.
Related industries & roles 08 / LINK
This role commonly appears in these industries and works with these roles:
Before you start · insider notes
A peak is not growth
If a sale doesn't raise the retention baseline, it just pulled demand forward.
Subsidies need a holdout
Without a control group you cannot tell whether users would have bought anyway.
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Company size × salary
Illustrative ranges · not official statistics · community-editableThe same role pays differently — and asks for different things — at different company sizes. Editorial reference ranges; corrections welcome.
| Company size | Monthly salary | What matters |
|---|---|---|
| Startup / <50 | 10–22K | Channel experiments, lean budget |
| Growth / 50–500 | 15–30K | Funnels & experiment cadence |
| Large / 500–5k | 22–40K | Segmentation & budget efficiency |
| Platform / >5k | 30–52K | Growth model & cross-BU work |
Abilities required
Five dimensions, level 1–5
Metric decomposition
5/5
Copy & creativity
4/5
Experimentation
4/5
Execution
5/5
Data literacy
4/5
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Growth Ops · After the Big Sale
A spike isn't growth; retention is.
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Discussion
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The interview questions are useful; a note on explaining your reasoning during live coding would help.
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